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Dippin Dots Managing Strategy Case Study Example | Topics and Well Written Essays - 1250 words

Dippin Dots Managing Strategy - Case Study Example The individuals like to have low-fat items that have the taste and the surface of the full fat dessert. The essential objective crowd for any player in the frozen yogurt industry is youngsters and adolescents of a region. The situation is comparable in the US. Innovative advancement has a huge bearing on any item. The innovation utilized for the assembling of the frozen yogurt was cryogenic that was utilized during the time spent freezing which is very one of a kind inside the dessert business. Low temperature is required to store the item so as to maintain the consistency and uprightness of the item. The climatic state of a nation can have a direction on the offer of the frozen yogurt. In the US winter there is extreme cold all through the nation, consequently this can have a course on the frozen yogurt deal. The United States Department of Agriculture alongside the Kentucky Milk Advisory Panel has been endowed to review the Dippin’ Dots plant in Paducah, Kentucky so as to guarantee that the organization is keeping up a top notch standard. The danger of section has been extremely high for the organizations that work in this market. Numerous new contenders have entered the market creating a comparative sort of items. Because of less association of government, the danger of passage has been high. There have been a few contenders of the Dippin’ Dots in the out-of-home frozen yogurt showcase. The central contenders are Ben and Jerry’s, Haagen-Dazs, Carvel, Baskin-Robbins and Dairy Queen; and the new contestants like Cold Stone Creamery, Magie Moo’s and Marble Slab Creamery (Prata, 2006). The general providers in the frozen yogurt industry incorporate constrained force if there are huge quantities of contenders. Haggling intensity of providers on account of the business in which Dippin’ Dots work is low, as there is an enormous number of providers who can give practically comparable sort of items to theâ buyers.