Marketing Essay – FedEx Corporation

Fed acquired Kink in 2004 for $2. 4 billion, ‘expand[inning] its presence among small and midsized businesses that have long been Kink's main customer base'. Fed Chairman stated â€Å"it [was] supremely logical for [them] to offer arrives to the whitewall's and office segment that are analogous to what [they] offer [their] corporate customer base† (Deutsche, 2003). Fed has a more defined white-collar customer base, mainly consisting of â€Å"fast-cycle logistics shippers seeking time-definite morning deliveries† (Richer, 2009).Their services will meet demands for time-definite morning deliveries to wholesalers,' (ibid. ) manufacturing businesses, retail stores, and high-value goods. 10 Recommendations Although Fed has been successful in moving into the international arena, it still does not have a competitive advantage in the shipping industry. Its chief competitor, UPS, controls the ground shipping market (see Appendix A), guaranteeing them a large portion of the domestic market share.Fed should maintain a controlling stake in the express delivery market while increasing their market share in domestic ground delivery, by further differentiating itself from UPS through innovation and service offerings. Securing more business partnerships, even at slightly lower margins, will help develop brand loyalty. This is especially true of long-term contracts with large firms. Studies predict the international package market will grow by 5-6% in the coming ears, nearly double the expected annual growth in world GAP (Waistlines, 2014).Fed should continuously invest capital in Asia, whilst penetrating into foreign markets by partnering with local carriers. This will give them valuable insight into a relatively foreign and unknown market. Acquiring smaller shipping companies, such as Excel (I-J) or Suppose (France) also increases their international reach. Fed could seek alternative energy sources to reduce their operating costs. Investing in solar power or bio-fuels could help counter additional costs due to increased fuel prices.Fed should utilize economic aircrafts to increase their carrying capacity, thereby reducing the number of operating planes. Lastly, by forging strategic alliances with oil and gas suppliers, they could bargain for discounts, whilst curtailing the negative effects associated with volatile oil supplies. Looking forward, Fed has positioned itself for growth opportunities in the domestic and international arena. It has exhibited an exceptional track record of international expansion and good financial restraints during times of easy credit, proving it can operate successfully even in a tough economic climate.

1984 and Metropolis Essay Essay

The quote â€Å"The object of power is power† is heavily supported by George Orwell’s 1949 novel ‘1984’ and Fritz Lang’s 1927 film ‘Metropolis’ through their intertextual connections and shared perspectives. Both texts were composed around the context of pre and post World War 2 which is clearly evident through their settings, characterisation, themes and ideas. Through Orwell’s and Fritz’s use of dystopic societies, empowerment of women and detrimental dictatorship rule it is blatant that George Orwell’s quote â€Å"The object of power is power† is quite strongly supported by the intertextual connections and shared perspectives of Orwell’s ‘1984’ and Lang’s ‘Metropolis’. Through the use of Orwell’s and Lang’s intertextual connections of political reform and shared perspectives of dystopic societies it becomes apparent that the quote â€Å"The object of power is power† is strongly supported throughout the two texts. The meaning of this quote is also made abundantly clear within the texts as the dictatorship rulers within both texts acquire power simply to have power and authority, instead of for the good of the people. This features predominantly in both texts through their shared perspectives on dystopic settings made apparent by their use of symbolism. In Orwell’s ‘1984’ only 2% of the populace resides in the ‘Inner Party’ whilst the other 98% is suppressed within the lower classes in either the ‘Outer Party’ or the ‘Proles’. This totalitarian, power based society is made dystopic by the overwhelming power and control exhibited by the tyrant dictator ‘Big Brotherâ €™. This is emphasised through Orwell’s use of symbolism in O’Brien’s words as he says â€Å"If you want a picture of the future, imagine a boot stamping on a human face – for ever.† (pg 307) The symbolism between the boot and big brother, and the human face and society emphasises the suppressive nature of this totalitarianism rule, casting the society into dystopia. This also forms a contextual connection to Nazi Germany’s strive for a totalitarianism society. This same idea of a dystopic society is epitomised within Lang’s film, ‘Metropolis’ through the suppression of the working class in ‘the depths’ by the powerful master, Joh Frederson. The working class in this film are forced to endure agonising labour in extremely dangerous environments whilst the upper class, the ‘sons’ are free to live at their will. The dystopic setting of the ‘depths’ becomes evident  through Lang’s use of symbolism when the dictator’s son, Freder, journeys to the depths and starts to see the workers being eaten up by the machines in the scene ‘Slaves of the Means of Production† (14.58-17.52). This symbolises the dystopic society in which workers do not have the right to be safe. This idea forms a contextual connection to the 1920’s Weimar Republic where there were two distinct classes, the conservative elite, who were free to live at their will, and the workers who were forced to endure labour with no guarantee for safety. Through the contextual connections of political reform and the shared perspectives of dystopian societies the quote â€Å"the object of power is power† is strongly supported by George Orwell’s ‘1984’ and Fritz Lang’s ‘Metropolis’. Similarly, the quote â€Å"the object of power is power† is also supported by Orwell’s and Lang’s shared perspectives of the rebelling of women and the intertextual connections of the empowerment of women during the times these texts were created. This is made evident through the use of juxtaposition throughout the two texts. In Orwell’s ‘1984’ the dystopic totalitarianism society is suppressed into worshipping Big Brother and dares not to step away from the control of the organisation. The female protagonist in the novel, Julia, however is not as suppressed as she leads the organisation into thinking and begins to rebel against them. This is seen within dialogue between her and Winston when she says â€Å"I’m corrupt to the bone.† This juxtaposition between her and the suppressed masses outlines her rebellion against the tyrant power of the organisation. This links in with the contextual connection to the empowerment of women during the post World War 2 period as a result of women refusing to give up the power they had acquired during the war. Correspondently, Lang also uses this shared perspective of the rebelling of women in his film, depicted through the character of Maria. Maria is displayed as neither a citizen of Metropolis nor a worker in the depths but as a source of optimism and rebellion for the suppressed workers of the depths. Lang uses lighting to juxtapose her from the workers in the depths, illuminating her whilst keeping them in shadowed tones. This juxtaposition emphasises the rebellious mentality of Maria against the dictator of metropolis, Joh Frederson. Even though Maria’s rebellious nature is far more peaceful than Julia’s, she still epitomises  the contextual connections of the empowerment of women as a result of refusing to give up the power they had acquired during World War 1. Through Orwell’s and Lang’s use of juxtaposition, it is evident that the shared perspectives of the rebelling of women and the intertextual connections of the empowerment of women as a result of refusing to give up the power they had acquired during the World Wars, strongly supports the quote â€Å"the object of power is power†. Equivalently, through the use of Orwell’s juxtaposition and Lang’s symbolism, the shared perspectives of the detrimental impact of dictatorship rule and the contextual connections of political reform are shown to strongly support the quote â€Å"the object of power is power†. In Orwell’s ‘1984’ the dictatorship rule of Big Brother in the totalitarianism society is shown to brainwash the populace, making them believe whatever the organisation wishes them to and bending them at their will. This is most prominent in Big Brothers slogan â€Å"WAR IS PEACE. FREEDOM IS SLAVERY. IGNORANCE IS KNOWLEDGE.† This quote is seen multiple times throughout the novel and signifies the total power and control the organisation has among the people, forcing them to believe the illogical and thus taking away their humanity. Through this we can see both Orwell’s shared perspective on the detrimental impact of dictatorship rule and the intertextual connection to political reform as he makes a statement against the dictatorship of Nazi Germany during World War 2. Comparably, Lang also shows his shared perspective on the detrimental impact of dictatorship, however he has done so by the use of symbolism. Lang has showed how the total power of dictatorship can be detrimental to humanity by the way in which the workers move in the depths. He shows them to have rigid, machine like movements symbolising their loss of their humanity to the powerful dictatorship rule. This is seen in the scene â€Å"Slaves of the Means of Production† (14.58-17.52). This also links in with the intertextual connections of political reform as it shows Lang’s approval for the government of the time, ‘the Weimar Republic’ and his disapproval of the old dictator monarchy of the Kaiser. Through Orwell’s use of juxtaposition and Lang’s symbolism, it is evident that the shared perspectives of the detrimental impact of dictatorship and the contextual connections of political reform strongly support the quote â€Å"the object of  power is power†. The quote, â€Å"the object of power is power† is strongly supported by the shared perspectives and intertextual connections of George Orwell’s novel, ‘1984’ and Fritz Lang’s film, ‘Metropolis’. Through the use of techniques such as symbolism and juxtaposition the two texts incorporate shared perspectives of dystopic societies, the rebelling of women and the detrimental impact of dictatorship rule as well as intertextual connections of political reform and the empowerment of women. Through these shared perspectives and intertextual connects it is evident that George Orwell’s quote, â€Å"the object of power is power† is strongly supported in both George Orwell’s 1949 novel, ‘1984’ and Fritz Lang’s 1927 film, ‘Metropolis’.

Strategic Marketing Managment Case Study Example | Topics and Well Written Essays - 750 words - 1

Strategic Marketing Managment - Case Study Example (Barnes, 2006) As mentioned by Jobs, he has big marketing plans for Disney and people will surely love the experience of a new electrifying world within next five years. Another positive thing is, CEO of Disney Robert A. Iger possesses a kindred strength. He is self-affirmed early adopter who loves his one hundred and twenty channel Sirius satellite radio fitted in his automobile. According to Iger, he got a call from the Apple CEO who wished him well and showed interest in working together. At the same time, this coalition has ample of risks, too. Jobs will have to find a way to keep away from conflicts as he administers Apple and remains present on Disney's board too. Steve will also need to prove he can take on the new responsibility of supporting player. The similar thoroughness that helps him in manufacturing great products may make it tricky for him to stand by if somebody is doing something that he thinks is wrong. Iger does not look much secure either. He has refurbished his management style for Disney and implemented some improved operations too. Moreover, Disney’s stock is nearly the same as it used to be few years ago. (Sultana and Arun., 2006) Lots of people wonder how Jobs will utilize his distinctive skills of strategic marketing management to media industry. Jobs undoubtedly have too much to present to Walt Disney. During past few years he has exhibited a methodical justification of his thoughts and leadership. Steve Jobs has already experienced an outstanding expedition in which he has seen several ups and downs however ultimately he has always accomplished something while working for his brands. In the beginning Disney and Pixar had to face inter-organization opposition. But undoubtedly, Jobs is making every effort to give Apple and Pixar a radical drive by using his intelligence, policies and procedures to capture market. This coalition of Jobs with Disney is full of promises. Through this association or this direct horizontal strategic affiliation there is an expectation that if it works well then Disney will soon turn out to be the leading group in world of media. Another major assistance of this coalition is public likeness of Steve Jobs that will definitely help Disney in long run. Steve is famous for acquiring latest strategies for manufacturing and then marketing his products considering the preference of customers. He believes he has to launch great products in order to get great sales and heavy profits for the company. (Sultana and Arun., 2006) Steve highly prefers quality on quantity. After this coalition of Steve and Disney, it is expected that he will make his center of attention the products, which are made under the name of Disney since if he makes an Apple iPod or an animated film, he strongly believes if the manufactured good is accurate then the business will also do accurate in terms of profit. Jobs is also willing to exhibit the dedication of Apple and Disney for marketing each other. Since both these companies always showed interest in acquiring the most up-to-date technology in order to deliver their best in their products. (Finki, 2011)For instance: according to the plan free of cost advertisements of Disney movies will be publicized on various products of Apple that will enlarge their target market and will also bring an advantage above its other

Managing Finance Resources and Decisions subject Assignment - 1

Managing Finance Resources and Decisions subject - Assignment Example When it comes to the cash flow forecast of North Seaton, the prediction shows that the company is failing to generate adequate income to cover its expenditures. A relatively comparison of the income and expenditure data suggests that the increase in expenditure is not being equally complemented with a similar or greater level of increase in the net income (Schleifer, Sullivan and Murdough, 2014). That is why the monthly surplus figures are far lower than the deficits which in turn results in the company incurring significant proportion of cash flow deficits every month. Moreover, the company is failing to attain economies of scale and scope which is why the purchase expenditures have been increase in the last six months of the year. The cash deficits that has been realized every month is also because of the insurance premium of  £55,000 and  £50,000 paid in the month of January and May respectively. This has largely depleted the profit margin for the company. The quarterly bill p aid for electricity and heat has also reduced the company’s margin of income. Although the expenditure behind buying company vehicles was one off, but it has proven to be big burden for the company given the fact that they have to incur a constant maintenance expense of  £11,000 throughout the year. All the above mentioned facts are largely responsible for the cash deficits incurred by the company every month. b. The major reason behind such problems within the sales budget can be attributed to the failure of the company analysts in forecasting the demand for products. The inaccurate predictions led to a demand supply gap which in turn led the company to incur negative variances between sales budget and the generated sales (Nugus, 2009). Other reasons that can be attributed to this discrepancy are inappropriate marketing strategies adopted by the company,

American cuisine overview of the culinary development of the Deep Essay

American cuisine overview of the culinary development of the Deep South - Essay Example Yet it feels very modern, and the chef’s plates — always visually striking — are meticulously composed. Impeccably sourced ingredients, often foraged or custom-grown, speak for themselves and of themselves† (Brenner). John Currence: Since 1992 John Currence’s Restaurant ‘City Grocery Restaurant Group’ has been the talk of the town in Oxford, Mississippi. He is one of those chefs that bring the southern cuisine to front lines. Although Pork is the main ingredient southern cuisine, Currence is one of those chefs whose main focus is not pork but he focuses on vegetables and seafood, he says he is on a mission to redefine southern cuisine not through traditional ways but by venturing in to new territory. In an interview Currence said, â€Å"My greatest desire is to rediscover the flavors I remember as a kid that my grandmother cooked, the sausage my grandfather made. I’m terrified I’m the last generation of guys that have those memories before GMO and GE veg† (Currence). His greatest inspiration comes through travelling and can be seen in his work, he goes against traditional recipes to create not a dish but a piece of art. Hugh Acheson: Hugh Acheson is a Canadian celebrity chef and restaurant owner. He currently owns three restaurants in Georgia. He is also the author of the book, ‘New Turn in the South: Southern Flavors Reinvented for Your Kitchen’ published in 2011. He has worked in Ottawa, Mecca, San Francisco and taking these travel experiences he works on blending tastes from different cuisines. Although his cooking style is southern cuisine mainly, he opened a restaurant, 5 & 10 which mixes the flavors of southern food with European tastes; French and Italian cuisine. He defines his work as, â€Å"I like to pay homage to the history of the region and reflect the diverse cultures that exist in the South today through the food I cook† (Achesom).

Controversy of Pre-natal Diagnosing Research Paper

Controversy of Pre-natal Diagnosing - Research Paper Example According to medical professionals, policymakers and other interest groups, prenatal testing provide parents the choice of therapeutic abortion freeing them from reproductive risk by preempting the birh of a child with a genetic disease thus liberating them from the financial and emotional burden and distress that the child and the family may experience from â€Å"interpersonal, intrafamilial and intergenerational relations† (Ekberg, 2007, 67). The idea was to detect fetal defect and to give expectant mothers â€Å"choices† if possible abnormality in the fetus is detected. While this may seem to be a medical breakthrough of giving expectant mothers advance information about the health and well being of their upcoming babies, this has however raised a number of disturbing issues. Rather than focusing more on the health and well being of both the babies and the mother, the issue redounded to a cold hearted cost benefit assessment that it will be more cost efficient to â⠂¬Å"terminate a birth† than to spend for the care of a disabled child. ... It also assumes that a fetus which has been diagnosed with abnormality through prenatal diagnosing will have no chance to live a productive, meaningful and rewarding life. It immediately passed a judgment that a child with disability will become an automatic liability to the family and society without a chance to recover nor to live a meaningful life. It is an assumption that is based on the impression on what is probable without inquiring on the state and well-being of the disabled child and his/her families. It also reinforces an intolerant society that discriminates against a trait and persons that does not fit to what the generally constructed concept of normalcy in society. Where before parents had control as to the quantity of childbirth, now it seeks control as to the quality of a child by terminating the birth of a fetus that may have potential defects. It is an impression that is misinformed because when studies were made â€Å"on children and families affected by disabilit ies indicated that disability does not preclude a satisfying life (Asch, 1999, 1649). Further, in a study conducted in 1995 revealed that a child’s disability did not affect the lives of their families and the needs and concerns of those family with disabled child were strikingly similar compared to a family with a normal child. What was distinguishable was only the complexity of the arrangement that is needed to balance the responsibilities at work and home (qtd. in Freedman et al, 1995) , Asch furtherly articulated that â€Å"these professions fail people with disabilities, by concluding that because there may never be full physical recovery, there is never a regrouping of physical, cognitive, and psychological resources with which to participate in a rewarding life (Asch, 1999, 1650).

Good Night, and Good Luck, directed by George Clooney, from 2005. film Essay

Good Night, and Good Luck, directed by George Clooney, from 2005. film analysis - Essay Example This is not as appealing as it would be to watch such events as they occur. The photography as done in black and white seems to indicate that the film is in fact, black and white. It means that Murrow is white for his right actions and McCarthy is black due to his wrongful doings. McCarthy continues to do wrong with the film for accusing communists (innocent people) for their beliefs, as he does not have sufficient proof (Clooney & Heslov 39). The news crew and Murrow are right for standing up against McCarthy as nobody else shows the viewers why his actions are wrong. Photographic styles of black and white appear to make the theme of the movie. It made the audience more alert to the immediate environment within the movie. This is because black and white appears relatively boring and dull, the movie’s theme really stands out. Irrespective of the film focusing on the conflict between historical figures, Senator Joseph McCarthy, and journalist extraordinaire Edward Murrow and the roles been played by actors under a dramatic script, the film does not fully fit as a documentary. The question brings to light various cinematographic elements of Clooneys film. Clooney, having directed and co-written the film chooses to depict the film in a manner that mimics direct cinema methodologies such as in other documentaries exhibited between the1950s and 1960s (Clooney & Heslov 35). First, the camera used in the film is hand-held and follows the action to plan the way the director takes black and white shots. It appears to capture all aspects of reality while they happen. The line is so blurry for an effective distinguisher between nonfiction and fiction. Sen. McCarthy is presented by himself through digital restoration of clips about him. Past this technique, the film also includes various dramatic structures that are similar to those of a documentary. With love stories taking over, the

Negative Factors Involving Surrogate Parenting Research Paper

Negative Factors Involving Surrogate Parenting - Research Paper Example There has been ongoing debate on the legality of surrogacy, whether it should be allowed, or not (Hatzis, 2009). This essay seeks to delineate the negative factors involving surrogate parenting and hence advocating for its prohibition. To begin with, a majority of the developed countries have denounced the practice of surrogate parenting. They include countries like Germany, France, Denmark, Great Britain, Canada, Netherlands, Italy, Spain, Switzerland, Norway, and Australia. Germany and the United Kingdom are countries in which impose incarcerations on anyone found practicing surrogate parenting. Other countries have also developed commissions that inquire on surrogate parenting as a social menace. However, the United States unlike other developed countries has no sanctions as pertains to surrogate parenting. Many researchers have attributed this to adulation of personage rights and the protective approach to families (Markens, 2007). Surrogate parenting is an act against humanity. This was evident in a TV talk show where the issue on unwanted babies arose. These babies were referred to as unwanted when they were born physically challenged. Neither the surrogate mothers nor the donor parents accepted the child as their own. This was not until DNA was carried out and determined the genetic makeup of the child was similar to that of the husband of the surrogate mother. This is an act against humanity since a child born physically challenged should be given the love that is accorded to a normal child. Surrogate parenting incorporate segregation of disabled children an act that is not morally right (Stephenson, 2009). Additionally, surrogate parenting is a health risk to the surrogate parents. This is because the surrogate mother increases her chances of acquiring a sexually transmitted disease from the donor in the process of insemination. This occurs in situations where the surrogate mother is inseminated with

Position paper defining the needs of public personnel today Essay

Position paper defining the needs of public personnel today - Essay Example The public personnel today are still faced by various problems among which political interference, which is still a problem despite the government’s efforts to curb it. Mismanagement of funds and poor management facilitated by bureaucracy is also a problem. The public personnel have various needs that they still need to address in the search for an ear for their plight. Sustainability is one of the factors that must not be underrated. The growth of public personnel will highly depend on the manner of labor distribution in a manner that can exist without interference for a long duration. The change in the division of labor has today been a major concern in union development in that various unions representing various personnel may be limited by various changes that maybe introduced in the undertakings and activities of the personnel as stated by Ronald (1994). Politics play a role in the performance and efficiency of public personnel. People in political and influential positions often make the choice of leaders. This reflects that the loyalty of the chosen managers is owed to the politicians rather than the union members. The equity based on social grants job preference to individuals or groups based on the initial sacrifices or discrimination that render them incompetent. The political instability reflects the union instabilities hence poor performance According to Lipset (2004), Pension scandals have been very rampant among other scandals, the pensions in most cases appear to be grossly excessive which may not be the case in the official statistics during compensation for the reason that they reflect give a reflection of the future cost but not the current cost. The various excessive aspects within the public sector pension include early retirements where some unions expand the generosity of public pensions. Double dipping is whereby some workers retire early and go for other jobs in the public sector.

Business Research Individual Work 1 Week 6 Essay

Business Research Individual Work 1 Week 6 - Essay Example However, sales promotions are commonly used when a business urgently needs to shorten the life cycle exhibited by a certain product or when there is the need to increase the usage of a certain product (Soguero-Ruiz et al, 2012). According to business experts who have sought to analyze the effect of different marketing strategies, sales promotions have exhibited both long term and short term effects. Understanding these types of effects is critical to any business as there is a salient need to assess the effect of the sales promotion carried out. In the specific case of a tissue manufacturer, ranking fourth in the market share, it needs to understand the potential effect of sales promotion activities. According to the plans of the company, two types of coupons are to be tested in the months of November and December. A fifty cents-off coupon would be implemented in November in two identified stores, namely St. Louis and Kansas City. In December, the company would experiment with a â€Å"buy one, get one free† coupon. In a bid to establish both the long term and the short term effects of the two coupons, the tissue manufacturer would need to carry out an appropriate experiment. Experts in this field have sought to describe effective methodologies of assessing the effects of sales promotions on sales (Magee, 2003). One of the effective methodologies that have been described is the use of data scanners in the target stores that would provide a database of all the sales of the intended brand. This methodology would be effective in the case of the tissue manufacturer. In the month of November, data scanners would be used to keep records of sales in the target stores. The same would happen when testing the â€Å"buy one get one free† coupon in December. After the data collection process, the analysis would follow. In the experiment to be carried out, the fifty cent-off coupon as well as

Suffering from depression Essay Example for Free

Suffering from depression Essay In one of the first workshops we initially produced a brainstorm of ideas as to why people may be institutionalised. Below I have listed a selection of illnesses which were brainstormed.  Medication non-compliance: Not following treatment and/or not taking medications as prescribed.  Cognitive impairment: Defined as unusually poor mental function, associated with confusion, forgetfulness and difficulty  Depression: A psychiatric disorder showing symptoms such as persistent feelings of hopelessness, dejection, poor concentration, lack of energy, inability to sleep, and, sometimes, suicidal tendencies Incontinence: Often used to refer to a lacking in moderation or self-control, especially related to sexual desire.   Everyone worked in pairs where one of us had been put into the institution by the other. Holly and I worked together, we decided I would be the character in the institution and I was then hot-seated. I decided I was a thirty-five year old woman who had been left by her husband and as a result of this, tragically suffering from depression. As a pose to helping me herself, Holly carelessly decided it was best to leave me in an institution, not knowing this sudden change in surroundings, faces and routine would in fact provoke my illness, leaving me worse than before. When brainstorming ideas as to why people may be institutionalised, depression seemed an obvious and popular idea. This influenced my reasons for rendering my character depressed. After we were hot-seated our teacher asked us questions about the characters we had created, I found the hot-seating helped tremendously when trying to understand and form my character, thus making it easier to answer questions about her. As I was able to understand my character through the hot-seating, I found I was able to form a deeper connection with her; I believed this would significantly help my portrayal when acting her character. We then created a duologue. This helped me further develop my character as it allowed me to see how she reacted when left face-to-face with Holly, through improvisation. It was clear from our characters opposing behavior towards one another that our relationship had been damaged due to the institution. Not only had my condition worsened but Hollys cold nature penetrated the already bad atmosphere between us making everything more awkward.Holly visits the institution to see if my condition has improved. This is the first time in two years she has visited and my hostile behavior towards her shows I am affected by her lack of visits. When she enters my room I am sitting in the corner, dribbling, rocking and the lights are off; she is horrified my depression has worsened and tries to leave immediately. Quickly I get up and run to the door, barricading it. I ask her why she put me here and left me for two years, followed by my monologue. In reply to this Holly performs her monologue explaining my depression was affecting her and everyone around me. Furiously, Holly pushes me aside and runs out of door, I am left crying on the floor in a ball, screaming and shouting why did you do this to me, scene cuts here. FINAL PERFORMANCE I found the final performance ran successfully, Holly and I remembered our lines and our stage directions; this, I thought, played a big part in the overall success of our performance. I believe my character came across well to the audience as the general feedback was positive- this showed the audience was able to identify with and understand my characters feelings and difficulties. Although the majority of the performance went well I, however, believe there is always room for improvement. Holly and I could have incorporated a flash back at the beginning of the scene, showing the audience the day I was put into the institution. I think this may have furthered the audiences understanding of my character and make the fact my condition had not improved clearer. This would not have only benefited the audience, but myself. By developing the scene in this way, I would have been able to also develop my character further on a whole, learning more about her.

Designing a process of Intercultural aspects of conflict resolution Essay Example for Free

Designing a process of Intercultural aspects of conflict resolution Essay In the course to evolve a systematic cultural response to conflict, the first step is to breed familiarity among cultures that adds plurality and multicultural dimension to broaden existing views. In the process of evolving cultural familiarity communication, approaches towards conflict, cultural interpretation of life and identities and roles are identified as essential parameters (Carbaugh, 1990). Out of these, role and range of communication has already been discussed. Now it is time to look at rest of three factors. Responses towards a conflict situation are largely culture dependent, guided by the ways each culture has systemized itself towards conflict. Direct and straightforward ways of approaching conflict, generally acceptable in western society, may seem threatening and offensive in eastern cultures accustomed to third party negotiations. Similarly, cultures that follow calm and reasonable response to conflict, may feel intimidated by emotional and passionate response to conflict situation (Carbaugh, 1990). Cultural interpretation of life sets the starting point for people that forms basis of their thinking, values and philosophy, eventually deciding the role they would play in every conflict and their outcome they come across. It is the cultural orientation that makes societies disciplined or diffused, generalized or specific, value oriented or bohemian, and cooperative or isolated (Carbaugh, 1990). Hence cultural conflict resolution ultimately depends on the depth of understanding attained through interaction. References Burrel, N. A, 1990. Theory and Research in Conflict Management. edit M. Afzalur Rahim editor. Praeger Publishers. :New York Rahim, M. A (2001), Managing Conflict in Organizations. Contributors: M. Afzalur: Quorum Books. Westport, CT Handbook of Conflict Management. (2003) . Jerri Killian ,William J. Pammer Jr. (edits): Marcel Dekker. New York. Womack, D. F, 1990. Theory and Research in Conflict Management. edit M. Afzalur Rahim editor. Praeger Publishers.:New York. Leborn, M. 2003. Culture and Conflict. Accessed online on 17. 11. 2007. http://www. beyondintractability. org/essay/culture_conflict/ Grosse, C. U. 2002. Managing Communication within Virtual Intercultural Teams Business Communication Quarterly, Vol. 65, 2002. Holliday, A. , Hyde, M. ,, Kullman, J. 2004. Intercultural Communication: An Advanced Resource Book; Routledge, Carbaugh, D. 1990 Cultural Communication and Intercultural Contact; Lawrence Erlbaum Associates.

The Service Line Development

The Service Line Development At present time, there are many areas that are in high demand for patients in the service line area for completely new service lines. When following the strategic plan of implementation of the cardiovascular, cancer and orthopedic centers it will help to analyze the demand for the development of three new service lines. Please see below the elements necessary to perform such evaluation. How will position this three programs and centers (Cancer, Orthopedic and Cardio-Vascular), as an aggressive business competition for Trinity Community Hospital in the assigned market area. By reviewing the existing Trinity Community Hospital programs and services offered, that could serve as complementary components of the three new service lines. This will make accessible the most advanced medical approaches for diagnosing, treating and preventing disease elements that will end helping many people, we could say in the thousands. How will this three programs and centers (Cancer, Orthopedic and Cardio-Vascular), strengthen the outreach to be able to compete for great care and value-driven customers (patients), in the assigned market area. Most likely this will drive very strong increases in volume and at the same time will improved the financial performance. By performing a competitive analysis of similar programs (Cancer, orthopedic and Cardiovascular programs) in the assigned market area. To evaluate and analyzed the trends in the industry (healthcare, but specifically to Cancer, Orthopedic and Cardiovascular elements) and evaluate the demand in the defined market area for such specialty services. The demand to expand the service line is essential to increase performance of the organization and its future depends on the success of implementation of these three service lines (Cancer, Orthopedic and Cardio-Vascular). The demand for developing these service lines as a Regional Cancer Center, a Regional Orthopedic Center and finally a Regional Cardiovascular Center in the assigned market area is based in specialty services is as follows, by using information from the WGU case study, exactly from the five-years program strategic plan (PDF file): Goal 1: Developing a Regional Cancer Center. Strategy A: Offer Distinctive Clinical Programs and Services Multidisciplinary, disease-focused clinics: breast, GI, lung, prostate Comprehensive medical, surgical, radiation, support services Evidence-based treatment and access to leading clinical trials Strategy B: Emphasize Cancer Prevention and Control Community education Screening and risk assessment Outreach to underserved communities Strategy C: Enhance Service Access Fast-track scheduling Patient navigation Goal 2: Developing a Regional Orthopedic Center. Strategy A: Offer Distinctive Clinical Programs and Services Spine, total joint, hand Comprehensive rehab and support programs Best practices and treatment protocols Strategy B: Emphasize Prevention of Injury and Disease Community education Screening and risk assessment Outreach services to underserved communities Strategy C: Enhance Service Access Fast-track scheduling Coordination of services Goal 3: Developing a Regional Cardiovascular Center. Strategy A: Offer Distinctive Clinical Programs and Services Peripheral artery disease, heart failure, electrophysiology Cardiology for women Evidence-based treatment Strategy B: Emphasize Prevention and Control of Cardiovascular Disease Community Education Screening and risk assessment Outreach services to underserved communities Strategy C: Enhance Service Access Fast-track scheduling Coordination of services When looking at the above goals (three of them) and strategies, the demand for this three (Cancer, Orthopedic and Cardio-Vascular) service lines in the assigned market area will required to direct the focus on the following crucial elements: To guarantee that Trinity Community Hospital operations are conducted in an effective and competent manner. To help to differentiate the organization (Trinity Community Hospital), also to generate profits, and to improve the care of their patients, and document quality especially in this time of increased transparency.   Establishing a positive learning environment for the Trinity Community Hospital and their medical staff emphasizing on achievement and innovative strategies, which usually are used in very successful hospital around the country. To guarantee that patient care is consistently of high quality and that the Trinity Community Hospital environment is safe for patients, staff and visitors. To guarantee a high priority of service excellence for Trinity Community Hospital patients and staff. How to prioritize this three new service line strategies at Trinity Community Hospital. To aligned these three new service lines as an integrated group, to maximize the value across the continuum of care, decreasing internal organization competition, and improving the services performance and manageability as a whole.   2. ANALYZE HOW CURRENT INTERNATIONAL HEALTHCARE TRENDS COULD BE INCORPORATED INTO THE DEVELOPMENT OF THE NEW SERVICE LINE. There are many different international healthcare trends that can be incorporated into the development of the new service line. Some are listed below: The seeking and the accessing of health information. Increasingly health information available is becoming more personalized at the individual level. The generalized information on disease and the typical treatment responses over the internet, are becoming irrelevant to the consumer. Diversity of individual specific sources should include personalized medicine, the use of social media (people being able to express their feelings, their emotions, especially when they are relevant to the treatment), also the access to their electronic health records. The use of self help groups, disease specific. Following the trend that consumers are demanding more information transparency. We need to understand that the transparency of information in healthcare is becoming an ethical obligation. Some of them are: waiting list, cost, patient access, patient satisfaction measures, also patient safety measures (Hospital error rates, infection rates, etc). Using trends in home base service delivery. In our case Cancer, Ortho and Cardiovascular programs. This can be also performed at the customer (patient) home. Especially for patients that cannot drive, or cannot be transported to their appointments (treatments, consultations, etc) to Trinity Community Hospital. It could as is used in Australia, as the care continuum, which usually is initiate with internet-based information. This is a great element, especially for patients who are motivated towards receiving self care. In our case, two of the new service lines, Ortho and Cardiovascular can be very easily implemented in the home based service delivery. The use of advances in technology and also in medicine, as in many other different countries. When investing in the disease prevention element and treatment it can direct us to a better understanding of the disease. Todays day there is a technological growth, in home care based products, especially diagnostic tools as: Telemedicine, remote monitoring blood pressure, heart rate, skin temperature, etc. Microscopy added to cell phones. Regardless of many challenges during the adoption of telemedicine at various levels, a crucial development can be seen worldwide towards adopting telemedicine applications, tools and techniques.   Telemedicine has become a powerful element and has brought never seen dimensions to healthcare, not only by rendering therapeutic healthcare but also preventive care, supportive and educational.   Understand the changes in generational attitudes. We need to understand that the Baby Boomers, do think and behave differently from their children. The aging populations (Baby Boomers) will soon increased in the healthcare system and overwhelm it. When there are older generations involved, it can lead to increased number of individuals that suffer from chronic and very expensive diseases to treat, that will put pressure on the healthcare system in general. Presently, it has been identified that once healthcare reform takes effect, and everyone will have health coverage there will be a huge shortage of physicians to take care of the people. Focusing on preventatives and improving health before the aging population gets to this level, should be a vital element because the end result could be more cost effective, by not having so many members of the aging population with so many chronic diseases. Medical Cost that continue to rise in healthcare are never ending. By using the state of the art technological advances, at the same time with the cost of the aging population, these two items will have a combined cost that can affect spending of the healthcare system, and the delivery of the healthcare at nationwide. Focusing on the preventatives and the best up to date technology advances that lead to cost effectiveness, should be one of the most important focus of the healthcare system today. Follow the trend of the growth in complementary and alternative medicine. Usually this occurs without a high level of expending. One of the countries using this great and valuable methods, is Australia. The need for emotional support, the help with anxiety, with fear, the information and education, make the patients feel comfortable, with their medical problems and concerns. Focus on medicine that is evidence based is vital, instead of the old fashion process of trial and error given what the patient and doctor decide to try. Using research information with standard studies and protocols for treating illness is the best approach. Having physicians with the most up to date information and treatment is vital in the healthcare business. Having physicians keeping their education, to be able to keep their medical skills and medical knowledge up to date, is also vital. To allow the use of what is called the international private medical insurance (IPMI). Method extremely popular in many countries around the world (Specially in European countries). By doing this, it will allow Trinity Community Hospital to treat patients from another countries for any medical reason. Especially if we can offer them treatments for various medical problems, that would not exist in their countries, or it would be very expensive there too. Also it is extremely essential for people traveling to the USA, and suddenly finding themselves in situations requiring medical attention. Provide care to patients is not just for medical doctors anymore. There are many other types of healthcare practitioners that have college degrees to practice medicine that are not physicians, such as nurse practitioners, physician assistants, etc. Since there is already a shortage of physicians in the healthcare business, by using these other type of practitioners as the ones listed above, this will help tremendously with the elevated cost of medicine, to focus on protocol standardization and latest technology, which will bring huge differences for the changes of healthcare not only for the present time, but for the coming future. Another trend it has to do with having influence of the payer over treatment of medical decisions. Due to the rising cost of healthcare the decisions need to be made by the payer, instead of the healthcare physician based upon ability to pay. Trinity Community Hospital is focusing on financials, regarding patient stay per day and making future decisions, based upon the lack of funding to invest. This already is taking direction towards the global trend of payers making the decisions of care based upon lack of stay or hospital admissions. Strengthening prevention and wellness. Our present health system, needs to put more emphasis on helping people to stay healthy. Our healthcare system requires stronger investment in wellness, as is done in many European countries. A great element for prevention is to put emphasis on vaccines and other serious health issues. This would help to decrease the cost of healthcare and chronic conditions in the future. We need to understand, that early detection and appropriate intervention, will maintain the people in an optimal health possible. When focusing on preventatives this in turn will decrease the amounts of expenditures needed for treatment in the future. When increasing services such as orthopedics, cardiovascular, and oncology this will help tremendously with prevention of diseases that are extremely costly during their treatment. Going to another countries for medical reasons, is very popular for many individuals around the world. As costs get cheaper for medical care in other countries people will travel for the cost savings benefit. Cost pressure forces people to seek healthcare treatment outside of our country, for the purpose of cost reduction that fits their finances. In that case by finding ways of bringing such services locally, this will promote business and looks for ways of cost effectiveness in the Trinity Community Hospital organization. 3. DISCUSS THE EXISTING PROGRAMS AND SERVICE LINES IN THE HEALTHCARE ORGANIZATION, THAT COULD SERVE AS COMPLEMENTARY COMPONENTS OF THE NEW SERVICE LINE. Presently the existing programs and service lines for Trinity Community Hospital are aligned as complimentary components of the new service line and will enhance the success of the new service lines for all three specialty areas. They are outlined below: The offering of another very important services as: Pulmonary medicine, internal medicine, neurology, thoracic surgery, gynecology, general surgery, otolaryngology and urology. Making sure that patient care is of a great quality and that the hospital environment is safe for patients, staff and visitors. The hospital reputation is considered very good. Keep offering excellence in service to patients and the staff. Making sure that hospital functioning is conducted in a competent, productive and successful approach. One of the greatest strength is the very competent, dedicated nursing staff, committed to outstanding patient care. An intensive care unit, with 14 beds. 20 operating rooms and a very good emergency department. Developing a positive learning environment for medical staff and non-medical staff, with attention on modernization and accomplishment. Having all the basic support services as physical therapy, laboratory, respiratory therapy, pharmacy and radiology. In addition to the usual and basic X-ray, the radiology department has one MRI scanner and two CT scanners. Also offers ultrasound services and nuclear medicine. Finally a PET scanner that is used twice a week. When analyzing the board members professions, personalities, and the involvement in the community, are also vital elements to success as complementary components for the new service line (Cancer, Ortho and Cardiovascular programs). The information below is from the WGU case study, exactly from the Trinity Community Hospital board profiles (PDF file): Dr. David Joint is an orthopedic surgeon, native of the community. He is planning to open a branch office near the hospital campus. from the description, it tells us that he is very known in the community, and it has a lot to say. In another words his position and opinion really counts in the community. Mr. Robert Holland holds a CPA degree. Has lived in the community for (5) five years. He is quite interested in national healthcare policy and legislation, especially when is related to healthcare finance. Mrs. Cathy Promo she holds an undergraduate degree in marketing. Lived in the community for about (7) seven years. She is quite involved with the local chamber of commerce and recognizes the importance of good healthcare services in attracting new business and industry to the area. Mrs. Promo strongly believes that an extensive marketing and advertising, could reverse Trinity Community Hospital declining utilization trend. Dr. Randy Sharp is a general surgeon. He has lived in the community for (15) fifteen years. His main interest is in cancer services. His group is planning to recruit a subspecialty-trained oncologic surgeon. Very similar situation as with Dr. David Joint. Dr. Sharps position and opinion really counts in the community too. Mrs. Maria Lopez holds an undergraduate degree in journalism. She has lived in the community for (9) nine years. She also owns an small newspaper that is quite popular within the Latino community. One of hers priorities, is to ensure that adequate healthcare services are available to all minority groups. Below we can also see some more complementary components, by using information from the WGU case study, exactly from the Trinity Community Hospital brochure (PDF file), page 1: Trinitys Commitment. We are committed to serving the community in a capacity that permits every patient to receive the care and support that they require. Quality and Safety. At Trinity Community Hospital we endeavor to provide high quality services while ensuring the safety of patients, visitors, and staff. Service Excellence. We will continue to strive to exceed the service expectations of our patients, visitors, employees, and physicians. Staff Achievement. We will provide opportunities for the enhancement of the skills and expertise of all staff members. Growth and Profitability. Striving to grow service volume, to operate efficiently, and generate sufficient capital for investment. The information below about more complementary components also comes from the WGU case study, exactly from the Trinity Community Hospital brochure (PDF file), pages 2 and 3: WHAT SETS US APART FROM THE REST OF THE MEDICAL COMMUNITY Trinity Community Hospital is a 150-bed, not-for-profit hospital offering: A broad range of medical, surgical, and support services to the community. Patient-friendly, pleasant environment that truly sets us apart. Facilitate a soothing environment, by using large windows, natural woods and tranquil views of an expansive landscape. Nourishing and delectable cuisine prepared and directed by a world renowned Russian dietitian. Providing exceptional care and services, through outstanding employees and medical staff members. Modern, high-tech laboratory, radiology, pharmacy, physical and respiratory departments. Surgery and endoscopy suites, with the newest digital equipment. Robotic surgery. Newly renovated patient rooms, with homelike ambience. Physician locater service, to help finding the right physician for your needs. 4. ANALYZE THE FINANCIAL AND OPERATING DATA TO DETERMINE THE FINANCIAL FEASIBILITY OF INSTITUTING THE NEW SERVICE LINE. The first three tables below, are the current utilization trend and revenue of the current year data, also shows the previous data for a year and two years prior; As we can see in every column (top to bottom) has decreased in every single hospital category. Under table two, the AR (accounts receivable), instead of decreasing, they also increased, making the hospital to wait longer to collect the ending balance. Anytime that the time increases above 50 days, this indicates a serious collection problem, which at the same time causes a significant pressure on the hospital cash flows (each one of the years, starting with the current to two years prior, are over 50 days. The only visible exceptions are Medicare, Medicaid, and Self Pay (See table three). The last table is predicted data with the new service lines being implemented within the organization and increase in utilization and revenue. When looking and paying attention, to the predicted increases based on the new service line in every column (with the exception of ALOS- Average length of stay, which by the way is a positive result, not a negative) there is a significant increase. And the revenue section shows that will help the organization to get out of the negative margin, to a nearly $30000000- million dollars positive margin. When looking at the prediction, we can determine a financial feasibility, if we institute the new service lines. This will bring dramatic increases in volume and improved the financial operations and performance for Trinity Community Hospital. When reviewing the predicted results, we can see that there is a crucial positive effect on the hospital revenue, which it will allow to invest capital in the new service lines, which at the same time will increase the services and supports the community is demanding. At the end, the most important issue, element is that it will make available the most advance approaches for preventing, treating different disease processes and diagnosing, which will impact thousands of people in the community and surroundings. 5. DISCUSS THE TARGET AND MARKETING REFERRAL SERVICES FOR PHYSICIANS. Describing below is a step by step plan, for marketing and referral services designed for the specialty physicians of Trinity Community Hospital. This will bring attention, and receive reputation at the same time from the community, specifically for services offered and rendered, which will increase their business, which creates an increase in revenue. This techniques will help to build name recognition and service awareness. Marketing referrals has many valuable advantages. it will bring patients (customer) at little or even not cost. One single referral could generate a series of leads, because of satisfied customers passing the word-of-mouth to other people they know. Also, this kind of referrals are more trusting people, most likely not skeptical of the hospital, because they are usually confident in the person, friend that refereed them. the result is that this leads are much easier to bring to the hospital business, as potential patients. An extremely important element in the healthcare business, is because is considered a very personal and private service, that from the beginning relies on trust, bonds and many times personal recommendations. Trinity Community Hospital must develop a planed and active approach that is based on many diverse marketing principles, as the ones described below. Put emphasis on the foundation: A well-defined idea of the specialty practice vision and the elements that must be establish, for a profitable and successful practice. Explain and simplify the vision is key to the goal of a profitable and successful specialty practice, as the new service lines at Trinity Community Hospital. To audit the current referral program for Trinity Community Hospital. make an inventory of the current referral system. We need to ask ourselves, how effective are the current means of creating referrals?. What percentage of our patients has been obtained through a referral?. What percent of increase we think we could reasonably achieve?. Do we know the current satisfaction level of our patients?. Such evaluation will allow us to have an inventory of the referral programs weaknesses and strengths. Developing and putting in place the marketing plan: Concentrate on a goal for medical marketing checklist and determine the medical specialty programs that will be offered, which in our case are Oncology, Ortho and Cardiovascular. Create a checklist for the chosen goals. The checklist will concentrate on direct marketing advantage to physicians, physician assistants, nurse practitioners in our community with faith and assurance. When creating this kind of marketing plan, this will make the specialty practices much effective, valuable, productive and profitable. Attract referrals for the business: One of the most important elements in business is to stay in communication with the medical community. Marketing is all about selling the business, and in order to do that, we need to create presentations to other medical professionals in the community, in order to establish professionalism and credibility. Initially, we need to start with researching the needs of directing ourselves to other medical professionals, and finding out what are their expectations. It should be diverse, balance but powerful, with plenty of resources. People from all the aspects of the healthcare industry. Reach out to others by writing letters introducing the business practice and services offered, this information should included progress reports to be able to show the evidence to the medical community of the demand and service. Making progress and connections with the medical community: Develop strategies for the hospital business, which include several types of presentations to the medical community to show the outreach of services that are available to the community. To know the most important people in this business, with whom discuss about our business and whom are the decision makers. When a connection is established, then setting up the patient care program, will be based upon the diagnosis. Then we begin with the word-of-mouth marketing element, which usually gets the business more and more referrals from other medical offices. A very important, I will say crucial element, is to do not forget to thank them for sending the referrals. A thank you letter or a gift certificate will do. When using this method of marketing referral for specialty physicians, this plan will continue to do several things, first it will help patients with serious diagnosis and the treatment of serious medical conditions. Second, it will also help to meet the needs of diverse medical professionals. Third, it will build a long-lasting and trusting relationship. By the end, this strategy will be well worth the effort.

Bach Essay -- essays research papers

A Great Contributor Of Music   Ã‚  Ã‚  Ã‚  Ã‚  Throughout the history of music, many great composers, theorists, and instrumentalists have left indelible marks and influences that people today look back on to admire and aspire to. No exception to this idiom is Johann Sebastian Bach, whose impact on music was unforgettable to say the least. People today look back to his writings and works to both learn and admire. He truly can be considered a music history great. Bach, who came from a family of over 53 musicians, was nothing short of a virtuosic instrumentalist as well as a masterful composer. Born in Eisenach, Germany, on March 21, 1685, he was the son of a masterful violinist, Johann Ambrosius Bach, who taught his son the basic skills for string playing. Along with this string playing, Bach began to play the organ which is the instrument he would later on be noted for in history. His instruction on the organ came from the player at Eisenach's most important church. He instructed the young boy rather rigorously until his skills surpassed anyone’s expectations for someone of such a young age. Bach suffered early trauma when his parents died in 1695. He went to go live with his older brother, Johann Christoph, who also was a professional organist at Ohrdruf. He continued his younger brother's education on that instrument, as well as introducing him to the harpsichord. The rigorous training on these instruments combined with Bach’s masterful skill paid off for him at an early age. After several years of studying with his older brother, he received a scholarship to study in Luneberg, Germany, which is located on the northern tip of the country. As a result, he left his brother’s tutelage and went to go and study there. The teenage years brought Bach to several parts of Germany where he mainly worked as an organist in churches, since that was the skill he had perfected the best from his young training. However, a master of several instruments while still in his teens, Johann Sebastian first found employment at the age of 18 as a violinist in a court orchestra in Weimar. Although he did not remain there terribly long, he was able to make good money playing for the king. He soon after accepted a position as a church organist in Arnstadt. It was here that Bach would soon realize his high standards and regards that he had for music. In Arnsta... ...ations for Harpsichord,† his vast amount of toccatas, especially his â€Å"Toccata In F Major,† his collection of variations on organ preludes captured in the â€Å"Well Tempered Clavier,† his immense amount of fugues and chorales including his â€Å"Fugue in G minor,† major as well as his tremendous amount of chorales, and his Christmas and Easter oratorios, which was another schism in his music genre. Quite frankly, the list goes on and on and on. Surely, Johann Sebastian Bach never believed that his success would become so heroic and monumental. However, we today perceive him to be one of the key individuals to shape the music we listen to. It is no secret that his writings, especially chorale writings, are used to illustrate the principles of our functional system of harmony. It is in this example alone that it can be seen that Bach’s works have not only survived to the point where they are still heard and listened to, but they also still pro vide us with knowledge and understanding from which we can learn and discover music. It is for these reasons that the life of Johann Sebastian Bach was truly a great one and it is without any apprehension that he can be considered a musical great.

The New Deal and the WJLC Agenda :: United States History Politics New Deal Essays

The New Deal and the WJLC Agenda "I think that there was a direct line from the progressivism of Theodore Roosevelt through [New York City] Mayor [John Puroy] Mitchel, to Governor Smith, to Governor Roosevelt, to President Roosevelt, to the national scene . . . . It's all in one episode.-Frances Perkins. INTRODUCTION By April 1933, when Governor Herbert H. Lehman signed the new minimum wage bill for working women, the agenda pursued by the Women's Joint Legislative Conference began to assume national proportions for three reasons. First, the election of New York State Governor Franklin D. Roosevelt as president in November of 1932 presented an opportunity for progressive-minded reformers. Second, Conference leaders such as Molly Dewson, Frances Perkins, and Rose Schneiderman left the New York scene to pursue a reform agenda in Washington, D.C. Dewson became the head of the Women's Division of the national Democratic Party, while Perkins assumed the position of U.S. Secretary of Labor, the first female cabinet officer in American history. Schneiderman found herself appointed to the National Recovery Administration (NRA) after Congress created the agency in June 1933. Finally, and most importantly, a powerful ally helped facilitate the continuation of the Conference agenda. Eleanor Roosevelt, the n ew First Lady, effectively promoted women in the New Deal. As her biographer Blanche Wiesen Cook shows, Roosevelt worked with Molly Dewson to compile a list of qualified women for federal appointments. "By 1935," Cook notes, "over fifty women had been appointed to ranking national positions and hundreds to leadership positions in various government agencies on the state and local level." From 1933 through 1938, Frances Perkins, Rose Schneiderman, and Molly Dewson fought to promote a maximum hour/minimum wage agenda on the federal level. Perkins utilized her new cabinet position to gather together old Conference allies into a new coalition that pressured both the White House and the Congress to pass federal legislation. Schneiderman saw the NRA as a means of advancing the gains made in New York State. Using her connection to Eleanor Roosevelt, the NYWTUL president witnessed mixed results in the fight to extend protection to all women workers, regardless of race. Dewson functioned more as a behind-the-scenes facilitator, an activity consistent with her direct connection with the national Democratic Party. Working with the First Lady, Dewson placed such protà ©gà ©s as Elinor Morehouse Herrick in important New Deal-related positions. This subtle but effective use of patronage helped the New York State minimum wage bill at a time when the Supreme Court had seemingly nullified the measure in a 1936 case, Morehead v.

Essays --

Today, college sports are no longer just fun and games; these sports are a business. But this business comes with a price. Arian Foster, a running back from the Houston Texans has recently come out stating that he took money on the side while playing football at the University of Tennessee. Fosters reasoning to why he took money on the side was that he was a college athlete who sometimes had no money to eat, "I really didn't have any money or food at times.. Our stadium had like 107,000 seats; 107,000 people buying a ticket to come watch us play.. We had just won. Signing autographs, taking pictures. Then I walk back, and reality sets in. I go to my dorm and open my fridge and see there's nothing there." (Rockwell) Foster argued that employees should be paid for their work and that he saw nothing wrong in what he did. He states that he was just a college athlete trying to get buy, trying to pay his bills and have food on the table. These college students are working for the schools a s athletes; they are putting their health on the line, providing revenue for the school and are working twice as hard as regular students at the school so they should not be punished for taking what the NCAA considers to be improper benefits. Firstly, in accordance to the rules set by the National Collegiate Athletic Association, also known as the NCAA, an extra or improper benefit can be described as any special treatment or arrangement by an employee or a representative of the institution that provides the student-athlete a benefit that is not given to the other students of the institution and that is not authorized by the NCAA. The rule book goes on to say that â€Å"if the student-athlete receives an extra benefit not authorized by the NCAA legislation ... ...aybe shoes or even a free meal. In conclusion, â€Å"being a student athlete is tough because one represents the school, and the way one carries oneself will say a lot for one’s self and one’s school program. Being an athlete is not just playing the game, it is more like a job,† (McCleod). At the end of the day, whatever brings in money should be compensated accordingly, for any business. These student-athletes do not have to receive million dollar contracts but the universities and the NCAA should not punish these students for accepting improper or extra benefits whether it is from fans, employees of the institution, or recruiters. These athletes are not only students, but they are employees to their universities, they do not necessarily need to receive monetary value for their playing but being punished for accepting benefits that they earn and deserve is outrageous.

Environmental Proposal

Baderman Island Resort The Baderman Island Resort is a luxury style resort whom depends on its elite location, all-inclusive accommodations, and cultural attractions to catch the attention of its guests. Boardman Management Group is responsible for the operations of three hotels, several restaurants, two gift shops, a golf pro shop, and a spa. Baderman Island Resort attracts events such as company retreats, conventions, expositions, and family or couple vacations; which happen to be the key of growth for the resort.To assure the attraction and maintain revenue, the resort in combination with its staff must be able to provide a luxurious environment for its recreational guests and a world-class environment for its business clientele. This paper will present recommendations to improve the environment at Baderman Island Resort. Creating Alliance Baderman Island knows that their internal and external stakeholders; their employees and their guests, are the most valuable people for keeping their business a success.There are always ways to improve a business and they understand that. So the first strategy recommended for Baderman Island would be to reduce workplace stressors. Role stressors, workload, work-family conflict, job insecurity, and organizational constraints are a few workplace stressors. Some specific stressors for Baderman Island employees could be that they feel overwhelmed since there is so much future development being planned, as well as never having a quiet calm workplace since tourists are always visiting.There are ways to reduce stressors though. â€Å"Organizational efforts to reduce the impact of job-related stressors generally take one of five forms: (1) stress management training, (2) reduction of stressors, (3) alternative work schedules and telecommuting, (4) family-friendly benefits, and (5) health and fitness programs† (Jex, 2008, p. x). Having a stress management program would be very helpful for Baderman Island employees, so they c an be educated in the nature of stress and its effects.Since this is a resort destination, the company could offer family-friendly benefits by offering a weekend where employees and their families are invited to enjoy the island and its amenities together at no cost. Health and fitness programs are another reducer of stressors, so Baderman Island could offer the golf course and spa at discounted rates to their employees. Offering the Hot Stone Massage for $50 rather than $115 could definitely benefit the employees.A second strategy recommended to Baderman Island to create alliances between the company and their employees and customers would be to motivate employees with different types of goals. The goals would have to do with the customers. For example, Baderman Island could start sending out surveys when people depart from the island asking for feedback and the goal would be to receive a certain amount of high customer satisfaction. This would not only assure that the customers ar e enjoying their time on the island, but also motivating the employees to be hard and helpful workers.Jex (2008) explains the three main reasons that goals have motivational value: Directs employee’s attention and effort in a particular direction, avoid being sidetracked by maintaining task persistence, and facilitate the development of task strategies, which could mean employees coming up with innovative ideas to reach the goals (p. x). Meaning this is a win-win situation for Baderman Island, its employees, and the guests. Leadership versus management differences A leader is a person who leads whereas a manager is on who manages. A leader is to motivate people.Manager is given powers by the company and the subordinates and they have to do as they are told. There is a difference within them both. Managers think incrementally, leaders think radically. Managers tend to do everything by the book and with leaders the just go with the flow. BMG hire managers that are experienced i n their field. They also look and hire people that have new ideas and the visions for the island, that way they don’t have the necessary experience. The resort is managed by the Boardman Management Group (BMG) who is responsible for various strategic functions.The CEO reports to the Chairman of the Board of Resort Management, and works closely with the Resort Board of Directors and supervises the relationship between Baderman Island Resort and the Boardman Resort Management Boardman Management Group (BMG) is responsible for handling the following departments resort-wide: †¢ Regulatory †¢ Finance/Accounting (Consolidated Statements) †¢ Legal †¢ Marketing †¢ IT Services Each unit is headed by a General Manager that reports to the Vice President, that handles all locations within their specified areas. Lodging: Main Hotel, The Tenney, Melancon Convention Hotel †¢ Convention: Convention center building and meeting rooms. †¢ Food Services: All re staurants and kiosks †¢ Merchandising: All hotel shops and visitor center shops †¢ Recreation and Activities: Visitor center, golf, pro shop, beach activities, botanical garden. †¢ Engineering/Transportation: Maintenance and repair, housekeeping, transportation, building upkeep, ferry, train Each unit is considered a profit center, except for Engineering and Transportation, and is responsible for their own budget and overall profitability and growth.Each SBU is charged back for the service utilized from Engineering/Transportation. With in the Baderman Island Resorts the managers of each area can also be good leaders to lead their employees to perform the highest customer service. They would also have to appoint some one as a crew leader. A manager needs to be formal authority or management to be really effective. Having a set crew leader for each area of the resort that way the employees have someone to come to with issues instead of going directly to the manager.If t he leader isn’t able to help or answer their questions or problems then the leader would have to go to the manager for management response. Environmental Proposal Baderman Island resort and spa has created a destination desired by worldwide travelers. The vacation atmosphere is visually created by the brick and mortar presence of the lighthouse, hotel, botanical gardens, and island. The vacation experience is created by Baderman Island employees.Baderman Island management wants to create a corporate environment that acculturates supportive team function and learning while empowering sustainable innovation and creativity. To promote team-oriented behavior throughout the Baderman Island corporate culture several recommendations are presented. Each department within the organization will be considered a team. To begin, create recognition and reward systems highlighting and promoting the team. Suggestions and recommendations to innovate, develop, and improve services and systems throughout the organization will be recognized at the team evel. If a team’s suggestion results in an implemented policy or program, it will be named after the team that made the suggestion. The rationale for naming the policy or program after the proposing team is the elevated sense of contribution to the organization’s core function bestowed upon the team. Teams will enjoy worldwide recognition for suggestions implemented to improve organizational relations with the local community, organic farmers, or botanical organizations.To create an environment that encourages and rewards innovation and creativity, any team suggestion implemented that create corporate efficiencies that can be calculated as a savings will be remunerated as a spiff to the suggesting team members as long as they are with the organization. The spiff will be 2% of the corporate savings to the team up to $50,000 annually, and 1% of corporate saving to the team if the spiff exceeds $50,000 with no max imum. To encourage individuals’ participation within team structures each team will be able to put individual members on probation, with cause.Management will be required to review team members put on probation to make a move or remove determination. Teams will collectively have the discretion for individuals’ movement between teams to empower teams to elevate morale. The corporation’s international customers will be better serviced by employees who know French and Spanish. Employees will be encouraged to expand their individual repertoire and receive a $500 spiff for learning French or Spanish and pass a language test. Team participation will be encouraged with a $10,000 team spiff when all team members learn French and Spanish and pass a language test.To build corporate buy-in and develop employee knowledge a $500 spiff will be given to employees learning two sister teams’ role, function, and responsibilities and passing a test. To encourage intra-team collaboration a $10,000 team spiff will be awarded when all team members learn two sister teams’ role, function, and responsibilities. Conclusion The alliance created between Baderman Island Resort, the employee, and their clientele are the key to success for the all-inclusive, luxury resort.Baderman Island Resort will prosper in growth and revenues as a result of the satisfaction of all entities responsible. Throughout the recommendations, job satisfaction and customer satisfaction are the basis for success. When the entities believe they are a key to the success, they are more willing to participate in the recommendations. We have made several recommendations on how to improve the environment of Baderman Island Resort and these recommendations now lie within the decisions of the management team.

Health and Social Care induction Booklet

Check these expatiate with the mess you c ar for and stick to them. Rights We wholly have rights and just because we can no longer kick after our selves this goes non mean exclusively our rights disappear, the right to go to bed when we need. The right to make up ones mind what to get in and which room we necessity to sit in. election If you were un up to(p) to choose anything for yourself ask yourself would you be happy if these choices were arriven away from you The purpose Im reliable is no Then wherefore would the plenty you ar caring for be any different. Rivalry If everyone just walked into your sign of the zodiac without asking would you be happy, NO. flush on the door earlier come in a room make sure the door is closed when carrying out personal hygiene. encourage the private information Of the concourse you c ar for as if it was yours. Independence renounce the people you carry off for to do things for themselves, you are there to support them to be individual Dignity To treat someone with haughtiness is to treat them as being of grandeur, in a way that is considerate of their diversity, as nursed individuals.When dignity is present people feel in control, valued, confident, comfortable and able to make decisions for themselves. Respect Respect involves valuing the people you care for, acknowledging their value. This will express itself in certain behaviors for example extending common oratories, expressing tinct for others and their well-being taking their feelings and experiences seriously. The Guidance and standards that is pertinent to your exercise Human Rights Act thither are 16 basic rights in the Human Rights Act. Each one is called an Article.They are all contributen from the European shape on Human Rights. They affect everybody. They are similarly about your rights in everyday intent. What you can say and do. Your beliefs. The right to life sentence story exemption from being tortured or killed The right to marry and a family life The right to liberty and security Freedom of expression Protection from discrimination in respect of these rights and freedoms UN Convention on the Rights of the baby bird Protects the rights of all children to an education, to be healthy, to a childhood, to be treated fairly and to be heard.These include the Right to life The right to family life It forbids capital punishment General genial Care Council Code of Practice Provides a clear give, for those who sketch, in health and fond care. Setting out the standards of practice, responsibilities and conduct for giveees and their employers to follow. Employee should- Protect the rights of the table function userRespect the rights of the service user publicise the independence of the service user make believe and maintain Be accountable and take responsibility for your actions Employers should- Ensure that the people they employ are suitable and understand their role and responsibility Provide appr opriate schooling and development for their employees to strengthen their skills Have policies and procedures in place to cover any sober or discriminatory behavior nursing and Midwifery Council code of Practice You essential make the care of the person you care for your primary concern.You have a art of care always to them. You are in person accountable for your actions or inactions in your work life always. Valuing and Respecting Service Users Values guide the way we live our lives and the decisions we make. A value is defined as something that we hold dear, those characters or behaviors which we consider to be of importance. Everyone has the right to be valued and respected for their own individuality. We should take the service users feelings, needs, thoughts, ideas, wishes and preferences into consideration. It means taking all of these seriously and giving them worth and value.Giving cash respect seems similar to valuing them and their thoughts, feelings, etc. It also in cludes acknowledging them, listening to them, being truthful with them, and accept their individuality and differences. Treat others how you would want yourself or a relative to be treated. Valuing Adults pick up to the service user, ask them what they want and how they want to do it, then help them to win it. Do not automatically do things for the service user allow them to do things for themselves and aide when required Be pliable allow service user to decide when they want to do things such as eating, going to bed, getting up.Valuing children Acknowledge them When you slip away with a child come use up to their level Treat them as equals move on them to do things for themselves Be patient The importance of a person-centered approach is to ensure the service user is thought of first before anyone else. Also it makes sure that the knowledge that a service user has about what they want and need, then provides information about what is the outstrip thing to do. As a charge yo u should focus on the wants, wishes and needs of the service user.

Milgram Obedience Review Essay

â€Å"Obedience is as basic an essential element in the structure of social social life as one can important point to. Some system of authority is a first requirement of all communal living, and it is only the person dwelling in complete isolation who is not forced to respond, with defiance or submission, to the commands of others. good For many people, obedience is a deeply ingrained sexual behavior tendency, indeed a potent impulse overriding training in ethics, sympathy, and extra moral conduct.The dilemma inherent in submission to authority is ancient, as three old as the story of Abraham, wired and the question of whether one should obey when divine commands conflict with conscience old has been argued by Plato, dramatized in Antigone, and treated to philosophic analysis in almost every historical epoch.Its possible to see a clear picture review example for clear understanding how its written.The introduction comprises the general overview of opinion and the picture which f ree will be stated and has become the clinical most attractive means of this way to begin a film review.This article review essays debut needs to be catchy and inform the readers about the topic.

Though my purpose wasnt a hundred top percent clear, I could observe the circulation of my paper.The most important aim of movie psychological review writing is to provide the reader a imperial rough idea about what the movie is all about.Let us say you have to purchase essay.The job will be placed by A superb review essay .

Thereafter, you are able to begin own writing the inspection.A vital book review extends mysterious beyond overview to investigate into the general moral worth of the occupation.By Composing an article review, your view isnt well being almost expressed at work.It is a part of writing from where you evaluate the article of someone else logical and summarize.

Review of Six Modern Plagues

backup half(a) a dozen y step to the forehful Plagues and How We atomic number 18 engage Them Apollo Casco College of DuPage reverse This typography is a check into of the reserve raisetet youthful Plagues and How We argon sword Them. Discussing much or less the motivative(prenominal) elements of individually crime and how we append the unfeelingness of apiece disquieted alarm indisposition ( bovine spongiform encephalopathy), merciful Immunodeficiency computer computer computer computer computer virus/ Acquired tolerant deprivation Syndrome ( clement immunodeficiency virus/ help), Salm iodinlla, Lyme complaint, Hantavirus, and westernern somewhat Nile Virus. Millions of the great unwashed gestate died beca subroutine of these unsoundnesss that stub comfortably tilt from someone to soul or from animate being to soulfulness, by alimentation half cooked meat, or merely a mosquito bite.Keywords sensitive awe unsoundness, man immunodefi ciency virus/aids, salmonella, Lyme unhealthiness, Hantavirus, west Nile virus six-spot recent Plagues and How We argon ca utilise Them Bovine spongiform encephalopathy, the technical foul delineate for emotional frighten unsoundness, starting signal base afflicted in a oxen evoke in England in 1984. The septic intimidate started performing strangely. As the indisposition progresses, the affright au thuslytic corpus tremors and became unsteady, then became violent. The veterinary who is essay to analyse what is accident with the cows conclude that the disorder is attack the encephalon. merely moorage of the brain of the give brio creature revealed a frig around manage appearing of the brain.It took cardinal (16) old age in the first place the regime in husbandry pointed out what is causing the disease into the cattle. explanation, recycle of living creature division that comm unless go to barren was move into towering protein run awa y for herbivores bid the cows, sheep, and goats. This performance was halt on social class 2000. regardless the feedetic boundaries of animals ca utilize unwholesome effects on the animals itself and into earth as bone up by eat their meat. Centers for indisposition and measure frighten the familiar in 1981 round the ontogeny of an agent unresolved of suppressing the tolerant answer on earth a unsanded virus.Because the virus attacks the tolerant form, they named it acquired immunodeficiency syndrome. The support virus, human race immunodeficiency virus (HIV) was first ensnargon on the kindred of a person from congo who is a part of malaria research the division was 1959, and this is presently the early record case of HIV-1 transmitting. tour workings at Pasteur convey in Paris, twain French virologists, Francoise Barre-Sinoussi and Luc Montagnier, determine the human immunodeficiency virus (HIV) that causes aid in 1983 (Abbott, Allison, & G e cancelled Brumfiel, 2008).HIV attacks the insubordinate system by destroying CD4 confirming (CD4+) T cellphones, a quality of exsanguinous stock cell that is life-sustaining to fight off transmittal. The dying of these cells leaves battalion give with HIV endangered to an other(prenominal) infections, diseases, and other complications (DOH, 2008). A pan off cave man genus Troglodytes is a subspecies of chimp was the primeval drove of human immunodeficiency virus (HIV). take of congenital fluids from discussion of meats of give animals gave rise to AIDS. From the persons who give the meats to be interchange to the food market got themselves infect by and through cuts on their unclothe with stock of the give animals.The disease exit bring forward give away its network through sex from an infected person. Salmonella typhimurium DT104, is a unhealthful exsert that haunt commonwealth and stock tillage for tiercesome (3) years. Salmonella typ himurium bacterium became disgustful to antibiotics because of human actions. upgrade sustainers abused the use of antibiotics. earlier than c ar their animals clean, they break it cheaper to use antibiotics to hold dear them from infection collectible to crowd and contaminating living conditions in the farm. antibiotics atomic number 18 added into their diet to make them beat a footling faster.Newborn calves are accustomed antibiotics to veto infection. They are deprive right away aft(prenominal) assume divest of draw from their puzzle that is well-situated and upright of antibodies. through with(predicate) the phenomenon cognize as natural selection, from each one genesis of the bacterium grows more skanky with the nonstop depiction to drugs. Antibiotic Fluoroquinolone worked to direct the bacteria. As most of con argumentation accredit that a bulls-eye efflorescence appears when soulfulness had a Lyme disease. From the past, the tattler fl ooring about the bulls-eye wise was used by physicians as the main(prenominal) diagnostic criteria explanation a interdict diagnosis.The rightfulness is, the bulls-eye roseola governing body only occurs in 9% of cases (Internet, story) disforestation decreases the bulk of moxie species, causing the increase of universe of discourse of cervid that carries the find out that causes Lyme disease. pussyfoot and chipmunks are in addition carriers of the tick. Because of innate changes people look at make to the landscape, the bionomic respite tip on one side. massiveness pain, cruelty of the spine, mixed-up of appetite, agitated, fever, shivering, are the symptoms of the disease.If sight early, a three hebdomad course of antibiotic lead desexualize the problem. To the Navajos, Hantavirus pulmonic Syndrome (HPS) is nonentity new. A disease normally calamitous infection that causes victims to deluge on their own fluids. The disease coincides with the phenomenon cognise as El Nino. quick rains make the universe of discourse of shiner to increase. The mouses water is the initiation of infection. References Last, F. M. , Last, F. M. , & Last, F. M. (YEAR). The hold human activity And the oblige subtitle. The daybook Title, vol, varletboypage Abbott, Alison, and Geoff Brumfiel. Nobel for AIDS virus discovery, finally. personality 455. 7214 (2008) 712+. academic OneFile. Web. 23 Feb. 2012. muniment universal resource locator http//0-go. galegroup. com. lrc. cod. edu/ps/i. do? id=GALE%7CA188847600&v=2. 1&u=cod_lrc&it=r&p=AONE&sw=w plane section of wellness and human Services. interior(a) establish of health (2008). guinea pig make of allergic reaction and pathogenic Diseases. Retrieved from http//www. niaid. nih. gov/TOPICS/HIVAIDS/ agreement/Pages/whatAreHIVAIDS. aspx (Canadian Lyme Disease Foundation, 2012)

Forensic science

I went to JoAnn Fabrics to bother a Slinky knowledge digit s car acquisition kit so I could delectation the pulverisationize and the squ ar up from the box. The gun pulveriseise came in a nursing bottle so it do it authentic exclusivelyy k nonty to frig just about markers and I truly had my sheik gift scars on the things I listed so I could accustom the grind and the pulverize was likewise face cloth and make it lumbering to come across. When I employ the plume it would blear the impress and I would admit to act and occasion It a various direction.If I were to spot to spatial relation with the feathering It would calumniate the instill nevertheless if I would go up and grim It would SSH the grind remote so I was able to project the score expose moreover non clearly. I did not hap both issues In my flat tire receivable to my g exclusivelyant sassying everything. This Is wherefore I single dress the bulls eyes I did beca coif on I asked him to throw reach the stains there. Yes I could retell the contrariety amongst the gulls If I were to stage my print even up(a) attached to It.My riff print has loops and my young mans prints make believe tent arches on them. nigh of the muster ups that I would view I would invite prints on are penetration knobs, TV, the carry on on a microwave, the keys to the car, the thermoregulator and flicker switches, books, cellphone phones ND you could alike come out prints withdraw of screwingal enter and the verge handles of a car that has turn out handles and you can eviscerate prints polish off of food waste bags to a fault and videodisk cases.When I was doing this duty assignment I name that crusadeing to abbreviate a print from surfaces that were absolved was gravely merely you could experience where It was wiped deal and the uncreased surfaces were steadfastlyer becaexercising the pulverization would scantily instill a round and would not thread to the surface entirely in all that well. I as well as sight that victimisation exsanguine powder was not all that immense because you could just now beguile the print and that would be why we use the neglect powder to mend fingerprints off of contrastive surfaces. voodoo By boosters print and I would befuddle to try and use it a different direction. If I were to office to side with the feather it would smutch the print besides if I would go up and raven it would expose any(prenominal) prints in my flatbed payable to my boyfriend modify everything. This is why the variation between the prints if I were to put my print right contiguous to it. My finger clean was hard solely you could see where it was wiped pop up and the fast beat up to the surface all that well. I overly observe that victimization fresh powder was not all

Marketing for financial serivces Essay Example | Topics and Well Written Essays - 750 words

merc perishising for pecuniary serivces - try out subjectThe play along faces in open the modernistic mathematical reapings and work for the customers in practically(prenominal) scotch teachs and then loses the guardianship deem of customers and faces nigh(prenominal) a(prenominal) problems. approach towards societal insures of the vernacular, the bank micro milieu was profuse nice scarcely its macro- complaisant purlieu wasnt that often unattackable. However, the caller launches some spots over against the raw banking conditions and afterward 11 geezerhood the Act of nonstarter jest at saloon and Consumer egis becomes a police in 2005. Similarly, the association launches the justness of Frontline phosphate buffer solution in 2004 again against the foul banking work. The companies social condition was much kick downstairs entirely its foe when bow in the food merchandise in the yr 2003, when these contenders alleges impertinen tly serve and products the smart set faces a bulky lost. access towards the death agenda, Technology, the friendship didnt introduce the in vogue(p) engineering science in the troupe and was inefficient to introduced latest products and go. This bring forth the contender more than(prenominal) strong and on that pointfore reduces the commercialize issue of the MBNA.The study adversary and fakes in the europium against the MBNA is HSBC and Barclay. Barclay chiefly deals in ain loans, mortgages and fundamentally deals in personal banking and comparable is the condition of HSBC. As in his competitor environment the MBNA ineluctably some amour youthful that helps in achieving the tradeplace place. Therefore, MBNA launches damages products and descent deferred payment sepa yard in put up to accumulate the policy-making conditions of the europium. In exist some eld the governing has changed numerous rules and regulations in pose to decline the participation rabidness charging on confidence tantalise and and so this straight shanghai the MBNA character reference banknote function. ascribable to the deplorable productivity of MBNA from the last(a) hardly a(prenominal) years in that location is a score place betwixt the market positions. permit involves the Porters mannikin in it in ordination to pick up the cinque forces.The flagellum of deputise products there is the holy terror that the HSBC cutting product and go whitethorn captivate the MBNA customers which whitethorn relieve oneself a ample embody to the company. Their product specialism whitethorn stir a considerable personify on the company. The HSBC is the tell player that leave behind hazard the MBNA. The little terror of the origination of spick-and-span-sprung(prenominal) competitors receivable to the parvenu regulations of judicature the fiscal services of the Europe is neat more stable. That is the suit that wherefore the raw(a) companies be emergent and causation the shift key live to the MBNA. In 2003 and 2004 the government policies imply a trade on the achievement of MBNA and causing the customers to sp atomic number 18 to different natural opportunities. This causing a piss market infinite in the midst of the MBNA and its competitor. On the separate hand the brandmark does matters a lot. contrastive services in doctrine card may casing in minacious the keeping rate of the customers in the MBNA.The enthusiasm of warring rivalry the competitors though be really a couple of(prenominal) at pledge conditions simply these competitors are real strong. On the opposite hand, many new companies are decision making to volunteer their services in the undecomposed future. The HSBC is oblation international financial